(1)
Hasan, M. S.; Siam, M. A.; Ahad, M. A.; Hossain, M. N.; Ridoy, M. H.; Rabbi, M. N. S.; Hossain, A.; Jakir, T. Predictive Analytics for Customer Retention: Machine Learning Models to Analyze and Mitigate Churn in E-Commerce Platforms. JBMS 2024, 6 (4), 304-320. https://doi.org/10.32996/jbms.2024.6.4.22.