1.
Wachidatun Tara Gading, Kuswati R, Nur Achmad, Wuryaningsih Dwi Lestari. Does Attitude Matters in the Relationship of Green Brand Position and Green Brand Knowledge on Switching Intention of Green Product?. JBMS. 2024;6(1):182-193. doi:10.32996/jbms.2024.6.1.11