ADVINCULA, Bernard Angelo; BERNARDO, Madelaine; SORIANO, Andrea Nicole. Measuring the Influence of Product Placements in Korean Dramas on the Act of Purchase of Filipino Audiences. Journal of Business and Management Studies, [S. l.], v. 3, n. 2, p. 268–275, 2021. DOI: 10.32996/jbms.2021.3.2.28. Disponível em: https://al-kindipublishers.org/index.php/jbms/article/view/2564. Acesso em: 6 aug. 2025.