EMMANUEL P. PAULINO; PAULO NOEL A. MAZO; LOU-RENA S. BOQUILA; DJHOANA M. RINGTON; CHONA O. BAUTISTA; MICHAEL F. GIBAGA. From Engagement to Retention: An Exploratory Sequential Approach to Social CRM and Social Media Marketing for Facebook Sellers . Journal of Business and Management Studies, [S. l.], v. 7, n. 1, p. 246–258, 2025. DOI: 10.32996/jbms.2025.7.1.19. Disponível em: https://al-kindipublishers.org/index.php/jbms/article/view/8796. Acesso em: 3 oct. 2025.