[1]
R. A. Castillo, C. Z. Jaramillo, and L. Sy, “The Effectiveness of Social Media Influencers in the Cosmetic and Skincare Industry to the Purchase Intention of the Generation Z Filipinos”, JBMS, vol. 4, no. 2, pp. 180–191, Mar. 2022, doi: 10.32996/jbms.2022.4.2.14.