David Andriyan, M. Sholahuddin, and Imronudin, “Examining the Influence of Innovation, Market Orientation, and Entrepreneurial Orientation on Marketing Performance in the Batik Industry”, JBMS, vol. 5, no. 4, pp. 143–151, Aug. 2023, doi: 10.32996/jbms.2023.5.4.15.