[1]
D. Anugerah and S. Rustiadi, “Examining 4A’s Marketing Framework for Marketing Strategy Proposal of Medical Device Product to Increase Market Share: A Case Study of PT MM Indonesia”, JBMS, vol. 6, no. 5, pp. 55–66, Sep. 2024, doi: 10.32996/jbms.2024.6.5.7.