[1]
Mahmud Wahid, Huam Hon Tat, and Mad Nasir Shamsudin, “Influencer Credibility and Product–Influencer Congruence: Reassessing Their Roles in Shaping Purchase Intentions in Bangladesh’s F-Commerce ”, JBMS, vol. 7, no. 8, pp. 01–21, Nov. 2025, doi: 10.32996/jbms.2025.7.8.1.