The Transformative Role of SAP Business Technology Platform in Enterprise Data and Analytics: A Strategic Analysis
DOI:
https://doi.org/10.32996/jcsts.2025.7.5.29Keywords:
Enterprise Data Integration, SAP Business Technology Platform, Advanced Analytics, Digital Transformation, Artificial IntelligenceAbstract
This article examines the transformative role of SAP Business Technology Platform (BTP) in revolutionizing enterprise data management and analytics capabilities. Through comprehensive analysis of implementation results across multiple organizations, the article demonstrates how BTP serves as a crucial integration layer that connects disparate data sources while enabling advanced analytics and artificial intelligence capabilities. The article explores four key aspects: BTP's unified data platform architecture, its integration capabilities and data management excellence, advanced analytics and intelligence services, and strategic business impact. The article reveals significant improvements in data processing efficiency, integration complexity reduction, analytical capabilities, and financial performance metrics. The article highlights how BTP's comprehensive framework enables organizations to maintain data consistency, enhance decision-making processes, and achieve competitive advantages in increasingly data-driven markets through improved operational efficiency and strategic insights.