REZWANUL I REZVI; MEHEDI HASAN; MD ASIF HASAN; MIR PROTIK; FARHAN NASRULLAH; SHOAIB AHMED; NAYEEMA NUSRAT; KAZI OBAIDUR RAHMAN. Data-Driven Persona: How Business Intelligence Analytics Enhance Customer Experience for US Small and Medium Enterprises (SMEs). Journal of Computer Science and Technology Studies, [S. l.], v. 7, n. 9, p. 196–201, 2025. DOI: 10.32996/jcsts.2025.7.9.24. Disponível em: https://al-kindipublishers.org/index.php/jcsts/article/view/10767. Acesso em: 7 sep. 2025.